NgoNovemba 27, ixesha lasekuhlaleni, iUnited States yaqalisa “uLwesihlanu Omnyama” owahlukileyo kowangaphambili.Ukungxamela ukuthenga amaqela abonwe kuyo yonke indawo kunqabile ukuvela kwakhona kulo nyaka.Ngokuhambelanayo, amashishini ahlukeneyo aqala ukwenza imbonakalo yawo kwi-Intanethi.Guqula indlela abathengi abathenga ngayo.I-United States, echaza ukusetyenziswa kwabathengi kwiminyaka eyi-100 edlulileyo, ngoku iqala ukutshintsha ubuso bayo ukusuka "kukufumana ngaphandle kwe-intanethi" ukuya "kusetyenziso olukude".Uninzi lwabahlalutyi bamashishini bakholelwa ukuba utshintsho olucacileyo kwiipateni zokusetyenziswa lunokwenzeka ukuba lube lwexesha elide kunotshintsho lwexeshana.Ubhubhani omtsha wenyumoniya ngunobangela wotshintsho.

"ULwesihlanu omnyama" unokuphakamisa ubuso

Ngokwamava angaphambili, "uLwesihlanu oMnyama" luphawu lokuqala "kwemeko yokuthengwa kwezinto ezinkulu" ngabantu baseMelika.Uluhlu lwemisebenzi yorhwebo luya kuqhubeka kude kube sekupheleni konyaka.Ukujonga phambili, indlela igcwele ulwazi lwesaphulelo oluvela kubathengisi abahlukeneyo.Wonke umntu Qala ukulungiselela ezinzulwini zobusuku, ukuze ungaphoswa yimveliso ethotyiweyo.Kodwa kulo nyaka, ngenxa yokuba ubhubhani omtsha wenyumoniya e-United States uphantse waphelelwa kulawulo, abathengi bayoyika ukuya kudederhu lweevenkile, kwaye abathengisi abanayo inkuthazo yokuvula iingcango zabo kwangethuba, kwaye bagxile ngakumbi kwiintengiso ze-Intanethi.

"ULwesihlanu omnyama" yayikhe yaba lusuku lokuthenga lwemveli eUnited States.Ngeli xesha xa ubhubhane wawugquba, abathengi ngokusisiseko baqala ukuphepha iindawo zoluntu kangangoko, kwaye endaweni yoko baqala ukusebenzisa i-Intanethi ukugqiba ukuthenga kwabo.Kuthetha ukuthini oku kwiintengiso zeholide kunye nexesha lonyaka xa lilonke?Ifuna idatha eninzi ukuyixhasa.Nangona kunjalo, kuya kucaca ngakumbi ukuba lo bhubhani ukhawulezise ukwehla kokusetyenziswa kwemveli kwaseMelika.Abo baye bachaza i-United States kwiminyaka eyi-100 edlulileyo i-Consumerism e-China ngoku iyaguqulwa.

Ukusetyenziswa kwe-Intanethi okanye irekhodi

“IBlack Friday ijike yaba nguNovemba omnyama.Ngoku yiBlack October kunye neBlack November.”UDoug Stephens, umseki wefem yokubonisana neRetail Prophet, uthe, "Kungekudala, siza kubona ikota emnyama."

Ukusukela ngorhatya lwe-27 kaNovemba, ukusebenza kwentengiso malunga ne-"Black Friday" kwaba buthathaka kancinci kunolindelo lwentengiso.Ngokutsho kwedatha evela kwi-Adobe Analytics, ngoNovemba 26, umlinganiselo wokusetyenziswa kwe-intanethi e-United States wawuphantse ube yi-1 yeebhiliyoni zeedola ngaphantsi kunokuba bekulindelwe, kodwa abahlalutyi abaninzi babonisa ukuba oku kungenxa yokuba abathengi baseMelika batyala imali kwixesha lokusetyenziswa kwangaphambili kunanini ngaphambili..Ngapha koko, abantu abaninzi kwishishini baqikelela ukuba “uLwesihlanu omnyama” walo nyaka kunye nexesha lokuthenga leKrisimesi elilandelayo, ukusetyenziswa kwe-Intanethi kunokubeka irekhodi.Ngokomzekelo, umhlalutyi we-Adobe Digital Insights u-Taylor Schleiner uthe ukuthengiswa kwe-intanethi "i-Black Friday" kulindeleke ukuba ifikelele kwi-8.9 yezigidigidi ukuya kwi-10.6 yeebhiliyoni zeedola zase-US, ngelixa ukuthengiswa kwe-intanethi ngexesha lonke leKrisimesi kuya kufikelela kwi-189 yeebhiliyoni zeedola zaseMelika, ukudlula inqanaba leminyaka edlulileyo. .

Kwaye izigebenga ze-e-commerce ezifana neAmazon zilungiselela ixesha lokuthenga elixakekileyo kwiinyanga ezimbalwa ezidlulileyo.Isithethi saseAmazon uKate Scarpa uthe: “Kulo nyaka kukho abathengi abaninzi abathengayo kwi-Intanethi kunangaphambili.Ngokwesiqhelo ngolwesihlanu olumnyama kunye nokuthenga kwi-intanethi ngoMvulo ngawona maxesha ethu axakekileyo, ke silindele ukuba matasatasa kulo nyaka, kwaye sizilungiselele ngokupheleleyo.Abasebenzi bongeziwe.”

Njengomthengisi we-ceramic oneminyaka engama-20 yamava kurhwebo lwangaphandle, ii-wellwares nazo ziyalwazi uncedo oluziswa yi-Intanethi ebantwini, kunye nokubaluleka kwe-Intanethi entsha kwiinkampani zorhwebo zangaphandle.Sixhomekeke kurhwebo lwethu lwangaphandle ngamava okuthengisa ngeceramic ukudibanisa ne-Intanethi.Ukuhanjiswa okucacileyo kunye nokusebenzayo kwenkonzo yenkonzo yenkampani yethu, inkampani izibophelele kwi-ceramic-ukusetyenziswa kwetafile mihla le, iikomityi ze-ceramic ezisetyenziswa mihla le, iitanki zokugcina ii-ceramic kunye nezinye iindidi.Izinto eziphathekayo zibandakanya i-porcelain, i-stoneware kunye ne-new bone China.Ukudibanisa imveliso esebenzayo kunye nenkonzo enobuchule, yiza kwii-wellwares ukwenza ukuthengwa kwento enye.